If you still haven’t checked out Magnetic Magazine, you should know…you should.
Music veterans combine forces, bringing something new and something old to the table through the new online electronica music portal, Magnetic Magazine, brought to you by the founders of BPM (Beats Per Minute) Magazine, David Ireland and Rob Simas.
The pair’s contribution to EDM (electronic dance music) culture has spanned over fifteen years from publishing, writing and promotions. Magnetic is a celebration of their combined experiences within the electronic music movement that continues to set new trends and garner big reactions most recently with Mau5heads, DJ tents and three time award-winning LA producer, Skrillex at this year’s 54th Grammy Awards.
Founder, David Ireland speaks about how former music magazine, BPM gave Magnetic breath, “Magnetic was conceived at the dinner table when a colleague suggested that I try to get the old BPM trademark back and relaunch a 2.0 version online. My former partners would not release the mark, so we decided to launch under the Magnetic banner. The goal was simple: to provide excellent music and lifestyle content written by not only top bloggers but A-list journalists.”
Another one of BPM’s founders and Magnetic editor-in-chief, Rob Simas speaks about their transformation, “When I helped launch BPM magazine in ’96 the electronic music scene was young and promised to be the next big thing. It took a bit longer to catch on than originally thought. Launching Magnetic magazine 15-years after BPM is exciting in a different way. EDM has taken over the airwaves, Internet, soundtracks to movies and television—it’s overwhelmingly pervasive within the American landscape. I look at Magnetic as a cultural receiver and transmitter, a multimedia portal and a living document on electronic music and its surrounding culture.”
The owners of Magnetic have been right there from the beginning. With dance music becoming more prevalent and widely publicized with high-profile DJs and producers like David Guetta, Tiësto, deadmau5 and Avicii, the owners of Magnetic are doing their part to usher in the 3rd chapter in the electronic music saga. Magnetic made its soft debut in the summer of 2011 and has continued to combine forces with seasoned music journalists as well providing a platform for the new “opinionators.”
Magnetic will continue to form national lifestyle partnerships and bring the best of the best in the world of electronica and emerging indie artists.